Probably the first thing that came to your mind after reading the title is why should we need subtitles for Instagram videos and stories? Well, we can’t deny that we do expect such a question. But het, here we are to tell you multiple reasons why adding subtitles to your Instagram videos and stories are necessary.
Reason 1
Think of this scenario, you are on your lunch break in a crowded and noisy cafeteria. You have forgotten your headphones. You want to watch a video, but it is almost impossible to hear a word over the chaos. What is it that you need? Yes, subtitles.
Reason 2
Around the end of 2019, the World Health Organization reported that over 5% of the world’s population has hearing disability and loss.
Obviously, a big chunk of them uses Instagram.
So why not be inclusive? Instagram can better connect them to the world, and subtitles will further add to that value.
Instagram can better connect them to the world, and subtitles will further add to that value.
Reason 3
Studies revealed that around 50% of users watch their videos in silent mode.
Further reports show that by 2020 up to 84% of Facebook video viewers watch videos in silent mode.
Instead of exhausting yourself to make your videos more appealing to viewers with no sound, you can easily add subtitles to your videos.
Now that you have your answer to why you need subtitles, you are probably asking how do I do that? While Instagram does not have an “auto-generated subtitles” option like YouTube.
Here are three methods that can be handy for you.
Either download a subtitle application, on which you can write the desired text and present the value you desire.
Or you can download any video editing app and add subtitles, and get creative with further editing.
And the most convenient way is to download “Threads From Instagram.” This application is intended to be an extension for Instagram stories’ “close friends” option. The application intends to directly connect you to your chosen closest links on Instagram to post for.
This application has an auto-generated subtitles option, you can simply record a video of you speaking and the application will automatically generate the text in a matter of seconds. You can also add videos from your camera roll, and Threads will still generate text for it.
ou can either post it directly on threads for your close friends or download the subtitled video to your phone and post it on your public feed.
Here is a video of Adam Mosseri, the Head of Instagram using subtitles for his IGTV.
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About Bobolink
Bobolink is the master crafter of strategic and creative marketing services. We deliver an impressive, memorable and unique experience, thanks to an avant-garde thought process coupled with the implementation of the latest technologies. We adopt a user-centered approach to bring business to life.