Having a perfect instagram feed is challenging, but once you have your strategy it’s going to be worth it, and will for sure boost your account’s engagements.
In this blog we will inspire you to have a perfect feed using the cohesive grid technique.
What are grids? “Grid” means a framework of lines that cross each other.
Instagram grids are the complete 3 or 4 row of pictures that are shown on a single screen, thus a collection of 9 or 12 images.
There are many accounts that can inspire you to have a creative and eye catching feed, in this blog we will show you 5 tips.
1- Bold Colors
Plan your posts beforehand and decide on a bold color like yellow or blue or any color of your preference, then proceed with editting or designing your posts based on the color you chose.
This means your next 9 or 12 posts will have the same color and theme.
Here we take the example of Aurelie Cerise, who changes the theme and color of the account’s feed every 9 or 12 posts, here is an example of her pink grid.
You can incorporate quotes and specially motivational quotes in your grid. You have to make sure that the quotes that you are using are related to your business or social media persona. You can even add facts and figures on your feed but yet again make the grid look cohesive.
Look at this grid from Secrets 2 Success
Using cohesive patterns and themes to improve your feed has shown to be an effective way of increasing an account’s engagement numbers.
Your patterns need to be consistent in a grid, however can change throughout the feed.
Here, you can take a look at The Tropical Artist’s grid. Of course as the username implies this account uses tropical patterns.
Having presets like a color theme or concept themes differs from bold colors.
Preset posts mean that the grid’s theme is a color combination or concept combination that matches each other.
For example having 9 posts where the color green is apparent, even if the color green is not boldly displayed but could appear in different forms like filters, outfits, products…
Take a look at Sarah Nicole Landry's grid.
In this grid the preset is nude colors and the color orange, even though the background or the majority of an image is not in the chosen color, but the sense of commonness in outfits is apparent.
5- Use Borders and Frames
One other strategy you can use for your grid is using the exact same border for each post.
This means pictures in the grid are situated in the exact same or similar position within a border.
This one works perfect for marketing products, and improves the aesthetic of your account.
Take a look at Dior Parfums' borders while marketing their products.
Keep in mind that your feed is your art space you can create whatever you want.
You can alter strategies and move along them as you wish.
Change color themes, change borders.
After all, we wish you a happy designing process.