CLIENT:BISSELL Arabia
SERVICE:Social Media Strategy, Content & Production
DATE:2024 – Present
ABOUT THE CLIENT:BISSELL Arabia is part of a globally trusted, family-owned homecare brand with more than five generations of expertise in cleaning solutions. It combines powerful innovation with practical design to simplify everyday cleaning across homes in the GCC.
BRIEF:Educate consumers about BISSELL’s products while demonstrating how smart, high-performance cleaning solutions can address real household challenges and support modern lifestyles.
DELIVERABLES:- Social media strategy
- Monthly content planning
- Creative direction
- Product-focused content
- Educational content
- Reels and video production
- Campaign rollout support
A practical and product-led content system built around real cleaning needs. The content demonstrates product performance through relatable household situations while reinforcing BISSELL’s heritage, innovation and reliability.
